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Is YouTube Right for My Brand?
Not sure about posting or ads on YouTube? I got you.
Emily Cook
Aug 132 min read
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How To Get More Engagement on Organic Instagram posts
Let’s be honest — posting on Instagram without real engagement feels a lot like talking to yourself in a crowded room. You’re putting in...
Emily Cook
Jul 113 min read
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The $0 Ad Budget Starter Plan: What You Should Be Doing Before You Boost a Single Post
I love a good paid ad strategy. But if your organic content isn’t pulling its weight yet? Pump the brakes. Here’s what I recommend every...
Emily Cook
Jul 71 min read
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What to do when your marketing plate is overflowing (and your leads are crickets)
Most small business owners take on marketing because it feels like something they should be able to handle. But posting for your business isn’t the same as posting for yourself—and trying to do it all usually leads to stress, inconsistency, and burnout. This post breaks down why marketing isn’t actually your job, what is, and how to take your role back without dropping the ball.
Emily Cook
Jun 231 min read
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Marketing isn't your job (...here's what is)
If you're a small business owner, I’m guessing your to-do list today already includes about 17 things too many. And if one of those...
Emily Cook
Jun 92 min read
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